News January 16th, 2024

Cryms + Appybros, A New Chapter Begins

We are thrilled to announce the merger of Appybros and Cryms, with a focus on custom software development and vertical software solutions; this leverages our over 20 years of experience in digitizing major events, cultural hubs, and conference management.

Supporting this new entrepreneurial venture, Tinext Group joins as a new and crucial shareholder starting in early 2024. Drawing from our unique baggage of experience in the events sector and custom software, over the past year, we have developed a shared vision on how to turn ideas into tangible realities: we start with prototypes that we test and study with stakeholders, leading to the creation of digital solutions in support of our clients' entrepreneurial ideas.

Cryms + Appybros

Cryms was founded in 2003 in Lamone, and for 20 years has created digital services for major events, web apps, platforms, providing custom software and meticulous attention to every single project. For many years, entities such as RSI, FFS, Canton Ticino, ICML, Locarno Film Festival, the Municipality of Lugano, LUMA Foundation, and many other organizations have trusted Cryms. Meanwhile, in the USI Startup Centre Incubator in Lugano, Appybros was born, a digital software agency convinced that quality, custom software can be good business, all with a focus on human-centered methodologies and a solid foundation in Service and UX Design.

We met between Canton Ticino and Monaco, often finding ourselves sharing insights and ideas, to the point where collaborating became the next obvious step. Thus, in recent months, we decided to join forces and create a single, synergistic entity made up of many different points of view.

In the international and Swiss panorama of the three areas – German, French, and Italian – the union of Appybros and Cryms represents an innovative offer in the world of digital agencies. This merger aims to redefine the standards of development methodologies, offering an integrated and comprehensive approach to the design and development of digital products through agile methodologies combined with advanced prototyping. We have therefore worked to define a renewed way of working to successfully carry out even the most complex projects.

Together, we create and curate tailor-made digital solutions for forward-looking companies.

The union of Appybros and Cryms' forces is a statement of intent to provide cutting-edge digital solutions and meet the most complex market needs, requiring a dual approach: the more human and relational approach of the designer, who places the stakeholder and their users at the center and designs with them, and the developer's approach, attentive to the most suitable technology, to create secure and high-performing services. This synergy manages to bring to life a strong product in the market, achieving measurable and continuous success.

Together, we turn your ideas into reality.

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